My Brothers…. Los Madden..  

Inspiration LA by Rin Tanaka author of My Freedamn books. Happening. Gathering. Fair. Sub-cultural movement. Americana(not your nyc hipster street fashion version of Americana). Union Made. Vintage. Pure. Awesome. Shop talk. Collectors Paradise. Inspiration. New. Old. Fresh. Pure. Tons of vintage L”E”vis.  Music and Booze. Inspiration LA 2011 Long Beach Queen Mary February 11-12. Three […]

Rag & Bone.

DJ’d buddy ol pal Claudine’s Birthday/ Fashion Night Out party with Hollywood Holt.. View from the Sky Room Times Square Hollywood Holt Girl of the night with Paul Icano

Our Buddy – . Siki Im Fall / Winter 2010 “The Confidence of bankers and venture capitalists has been shattered, at least for a while, and it will take time for them to recover from the financial turmoil of the past couple of years. Steven J. Davis, Wall Street Journal, Jan 4, 2010 Well, we […]

“Yeohee’s designs have attracted the attention of many museum and gallery curators. Her work has been featured in solo shows at the Victoria and Albert Museum, London and the The Museum at the Fashion Institute of Technology, New York. She has also participated in numerous group exhibitions that include the Hayden Gallery at the Massachusetts […]

EDWARD SHARPE & THE MAGNETIC ZEROS ended their tour to a home coming performance in front of a sell out crowd at the El Ray Theater.. Mr. Cole far left rock’n cassette jeans.

After our Spring 2010 campaign showing. We headed over to our buddy Siki’s presentation over in the meat packing district. The energy at Siki’s presentation was amazing.. The presentation was inside dimly lit almost abandoned meat locker/warehouse with kids playing tribal-esque drums, people snapping photos left and right and lots of people with smiles on […]

Con’t from the prev. post.. On the way outside(from the Band of Outsiders Presentation) I saw Grace Coddington!!! I wanted to talk to her but I was looking a mess with beads of sweat on my forehead.. After cooling down outside, I went inside to see if I could gather some words to talk to […]

Went over to Milk studios for the Band of Outsiders, and Shipley & Halmos presentations.. It was drizzling outside and there was a little drama at the door from people trying get inside from the rain…. But once inside.. It was just the opposite from the outside..???.  Outside was cool and wet.. and inside was […]

After a late night it’s chop chop, off to an early start at the UnitedBamboo show with Laura, SuChin…

Fashion night out ends and 1st day of NY fashion week begins.. I meet with SuChin to check out the A Detacher show, a nyc underground fav.. We get 1st row.. vip treatment.. not a bad way to start off fashion week.. Thanks to, SuChin of course..

Basketball, rooftops, open bars, people walking around serving food, Summer must be in full effect.. Undftd Pepsi Slam Dunk Contest on top London Hotel.. Put together by Mr. Curtis and friends.. Mos Def Performed some joints off his new album… 1) The Get Fresh Crew 2) Jazz and Jenilee 1) Mr. Curtis  2) Sneaker Steve, […]

Word from the street… Josh Madden played at Webster Hall NYC the other night… He took a snap of what he saw on the wall…. BooYeah.

Besides the classic cars and great weather, there is another reason to like Southern California.. Most everyone can have their own garden.. This is Mr. Kling’s garden… Mr. Kling is one bad ass dude. A man’s man, and a veteran of war.. Anyone that knows Mr. Kling knows he’s cut from a different cloth, part scientist, […]

I’m really into Jose Parla’s (aka ease) work.. I think it strikes a cord in me cuz of the graff/street background.. Jose has successfully honed that flavor into the white-box art world.  His work is always an inspiration… I could only hope one day to own a small scribble of Jose Parla’s work.. Between the […]

Buddy Joanimal was gallivanting around Europe when she told me about Lykke’s semi-secret private performance at Bardot.. When we pulled up there was TMZ, paparazzi’s and a total scene..  None the less we were able to get on Lykke’s list and got in with noooo problemo… 1)Inside/Outside 2) Jennie, Teresa Lykke killed it.. Lykke at […]

Went to see the Lakers smoke some Nuggets in the 4th quarter to Win Game 5 of the Western Conference Finals.. Series Lakers 3 – Nuggets 2..

I was doing some research for a client who wanted help in the distressed denim dept. and ran into this little gem. If your into denim Iro-Ochi “Faded Beauty” a must cop if you can get it from someone who has an extra copy. I don’t think they were ever sold at retail. I am […]

Edward Sharpe and the Magnetic Zeros @ The Regent

Heard that they closed down Hollywood Blvd for a Depeche Mode show… Met up with Joanne, Teresa, and Juanita at Teresa’s house in Los Feliz. We saw the thousands upon thousands of hard core fans already in line.. By 4pm the line for admission extended from Hollywood Blvd to Sunset at least fifty people wide, […]

Lykke Li spun a little set over at the Purple Lounge on Sunset.. Door was a little mad cuz they were at capacity… Talked with Joel K and his buddy in line. Short wait later.. Saw Peter Graham (rock’n a cassette shirt) and he pointed me to Neran’s table.. 1,2) Likke Li – (Love your […]

Special shout to all those to came out to our SxSW party.. Big thanks to our buddies from Think, thanks to JM for spinning.. good times… And thanks to the guys who jumped into the pool.. Considering how cold the pool was, that was awesome…. And an ultra big shout out to all the people […]

Headed over to the Levis/Fader Fort Compond..  When we got there we saw Hiromi and friends.. We rolled up to the front and saw the longest line in SxSW..(retarded) Good thing we bumped into Mike last night.. Gave him a text and boo-yeah.. Nothin but love… Mike laced us with staff wrist bands.. 1) Sheppard […]

Rolled up to BoA’s U.S. album release party/performance..  People say BoA’s the Britney Spears(At the height of her career minus the whole shaving the head, K-Fed thing) of Asia, selling over (eeh hemm.. )  34 million records as a young solo artist.. Wowzers… 1) Crowd forming.. 2) Cee-Lo, BoA, Farnsworth.. 1,2) BoA’s performing her new […]

A huge thank you to W Hotels and Think PR for hosting a viewing of our new campaign and as well allowing us to present a selection of our new collection.. The VIP W Hotels back stage lounge was truly back stage of the tents in Bryant Park.. The W lounge was where VIPs/Celebrities(Justin Timberlake)/Press […]

We’ll be hosting the Backstage VIP W Hotel Lounge at the tents in Bryant Park. If your in the Bryant park area.. please come by and take a break, have some drinks and a pop burger. We are presenting our new campaign. Monday February 16th 5-7pm W Hotels Backstage VIP Lounge Bryant Park Backstage Entrance […]

Edward Sharpe and The Magnetic Zeros, were playin at the Echo Plex. Buddy Bryan Ling has been managing them and they recently just had an amazing write up in this months Flaunt mag.. Edward Sharpe and The Magnetic Zeros is an experience. Their vibe is contagious. Can’t wait to see them again. Must see live […]

Rolled over to Imaginary Foundation artshow at suru and got to see the Drumming Astronaut preform.. Couple of window shots on the way to the DCMA shoe launch party..

PEPSI PROPER POP UP RETAIL LOS ANGELES Performances by THE CLIPSE & Pacific Division FEATURED BRANDS: Evil Monito Magazine, Union, SneakTip, S.L.A.T.E., SneakTip, CLAE, craftworks, CASSETTE, Jungle Gurl, hypebeast Sounds provided by DJ Fashen, DJ Peter Lee aka LeeScratchPetey, DJ Byze One, DJ Sour Milk, DJ Reflex, DJ Mike B Brought to you by PEPSI […]

Visionaire 54 X Lacoste.. at the Stash x Lacoste Launch..

Hangin with Joe Hahn of Linkin Park and Noel.. We rolled up to Stash’s Shoe Launch with Lacoste at Nort/Recon.. 1,2) Nuff Respect Futura 2000

Our buddy TroubleMaker stopped by the studio to drop off his new mix cd on his way out of town.. TroubleMaker Rock’n Cassette Leather Jacket and Our Black Nights Jeans Justice-TroubleMaker Edit Justice-TroubleMaker Edit

Alicia Keys: Santa Barbara Bowl. So fly,, So fly.. I was bugg’n out when I went up to where they were selling concert tee’s, posters, and programs.. I saw a poster and a tee with Alicia Keys wearing our red cassette jeans ….. Hello.. So fly… So fly.. Thank you for the Tickets. We’re huge […]

Johnny Cash Screening: Repost from our buddies at Evil Monito Screening of Johnny Cash at Folsom Prison The Hammer Museum – Santa Monica, CA Event: 10/3/08 *** The making of Cash’s landmark album is the narrative arc of this new documentary about a concert recorded in a prison cafeteria and captured by legendary rock photographer […]

The Futura Preview opening was last night.. Futura presented a huge body of work for the show…. Some people said it was one of his largest presentation yet.. There was an “A” list of underground peoples came out to represent… Really good time to catch up with people I haven’t seen in ages.. Shout to […]

CASSETTE DEBUTS SPRING 09 COLLECTION AT NEW YORK FASHION WEEK Inspired by winters first thaw and the seasons symbolic new beginnings, the Spring 09 collections embody Cassettes own voyage and growth as a fashion force. After entering the scene with its formidable denim collection, the line has incorporated the fluidity of silk in its tops […]

Behind the scenes look into the maddness… Behind the scenes photos brought to you by Robert Hamada, Lisa Graham, Jennie and runway resources. . More behind the scenes photos from Mr.Kim, Bronques, MarktheCobraSnake,

CASSETTE DEBUTS SPRING 09 COLLECTION AT NEW YORK FASHION WEEK Inspired by winters first thaw and the seasons symbolic new beginnings, the Spring 09 collections embody Cassettes own voyage and growth as a fashion force. After entering the scene with its formidable denim collection, the line has incorporated the fluidity of silk in its tops […]

EPMD Yo!

Santogold is killing right now.. and she happens to be wearing our turquoise jeans….  

LA CONFIDENTIAL: YONE SOLO PHOTOGRAPHY EXHIBIT House of Cassette, Mighty Printing, and Evil Monito was pleased to host a solo show for Yonehara Yasumasa at the 523 Cassette experimental space. Yone is a revered photographer based in Tokyo, Japan. He has been featured in countless magazines over the last 15 years…Dazed, Eyescream, Ollie, Cool Trans, […]

Across the street legendary graffiti artist HAZE had his opening the same night as our Yone event. It was a family affair. Peace HAZE!! Big up yourself.

LA CONFIDENTIAL: YONE SOLO PHOTOGRAPHY EXHIBIT House of Cassette is pleased to host a solo show for Yonehara Yasamasa at the 523 Cassette experimental space. Yonehara is a revered photographer based in Tokyo, Japan. He has been featured in a variety of magazines: Dazed, Eyescream, Ollie, Cool Trans. His signature photography, often times portraying young […]

Prince Respect: Prince is the man, he’s got swagger, style, looks, talent, and he’s got a catalog of music that lasts for days. Sheila E., Morris Day.. come on.. seeing them live is an experience. Prince knows how to tear up those guitars like very few people can(he used like six different guitars during the […]

Portishead Respect: Dark, classic rock with a modern feel, enough said. Beth Gibbons turned on the vocals, going head to head with the skilled Adrian Utley on Guitar.

Kraftwerk Respect: I remember break’n and pop’n in the streets back in ’83 and as soon as Kraftwerk came on.. It was on.. Battle time.. Kraftwerk – One of the most influential groups of the synth age. Kraftwerk’s show was unreal.. During the show you can just hear the origins of HipHop/Rap, Dance/Club, House, Techno, […]

Portishead playing at the Mayan in Downtown Los Angeles for an intimate rehearsal pre Coachella 2008. Thanks Benji.

Concert In Hong Kong..Bong!!! My last night in Hong Kong.. I get a phone call from my man Omar, say’n I got an extra pass for you.. It was about eight when I end up finishing my last meeting. I had to go straight to the event and lo and behold, the timing was perfect. […]

More Flicks of the Spring ’08 Campaign Launch. Good Times, and Sweet Love…

Here, Here.. To all the beautiful people, all the magical energy, the positive vibrations,.. thanks for the good times, and the fun music, and the sweet Love… We had a Blast!!! Thank you for coming out to support our Spring ’08 Campaign Viewing. -523- *guerrilla popupshop opening later this week.. The night ended in a […]

Went to Mark Ronson pre-grammy party at the Roosevelt. Saw a bunch of homies, my man Cory straight kick’n it/ work’n with Santogold.

This weekend was cool, aside from last min Capsule show preparations… BlondeRedHead played to a sold out crowd at Terminal 5 in nyc, a great way to wrap up their world tour.. Simone from BlondeRedHead arranged a vip table for us. After the show they had an after party at Bacaro near China town… It […]

Another 3am banger.. Shout out to all the people who came thru and brought their dancing shoes for the dance off’s.. That was great!! Special shout out to Dark Alley, Nate Day, Blu Jemz (Happy Birthday!), NoMsg, urthworm, roamzilla and to Pase Rock for jumping on the tables and having fun with us. Good times. […]

Just landed back in LA this morning. Headed into the office for a few hours as soon as I landed.. Then had to break out home to get some rest after the long journey home.. My rest only to be short lived so we could head out to watch Bjork’s last performance in the states […]

It was a blast at the Cassette LunchBox event. The place was packed. It reached capacity early on with a great mix of people. There was your mix of hiphop heads, street kids, models chicks, to indie folk all having a good time. The energy was great. People started dancing on top of the booths […]

We went up to Las Vegas this weekend for Vegoose. A special friend of ours was able to get us a couple of guest passes.. Vegoose is a Halloween themed Coachella in Vegas.   DaftPunk DaftPunk’s light show was unreal. Iggy and The Stooges M.I.A. MIA killed it.(cassette hearts MIA) She rock the house! (Literally) […]

Blonde Redhead had an outstanding performance to a full house at the Wiltern Theater last Thursday. They were nothing short of fantastic. They mixed it up by playing some old favorites aswell as songs from their new album 23. Simone’s drum-bass was clean, clear and body moving. Kazu’s voice was out of this world. Amedeo […]

Anytime I get a chance to see a new Cirque du Soleil show I def. try to go.. I like some shows better than others but I am always inspired by how creative the costumes are and at what the human body can do. We went to see Coreto a Cirque du Soleil show thats […]

We all went down to the Barry McGee aka Twist show at the RedCat gallery in downtown(Los Angeles). Twist is one ill cat. Big up, Margaret Kilgallen (R.I.P.) who also had a solo show there a couple of years back. Both shows equally as powerful. We’re huge fans of both Twist and Margaret’s work, have […]

Happy Birthday shout to John (Oliver Peoples, Paul Smith, Mosely).

Got a texted whilest at dinner.. saying “it’s going off.. come over…” Spank Rock, Pase Rock and Santogold rock’d the house at the Bellagio… 1)Brandon, Shannie 2) James, Dawn

James introduced me to Brett at our trunk show at American Rag Cie. Brett is a really cool guy. Brett has a really good postive energy about him. Brett is the man behind unholy matrimony and has worked with Comme des Garcon.. nuff said. Pics from Brett Westfall’s opening for his “Sherf” paintings across the […]

Our buddy Rickey just got posted up in the Summer issue of Nylon Guys. They dedicated a whole page to him.. Congrats to Rickey… It’s a really good article. Rickey is rock’n cassette cardigan and cassette black denim.

We really like blonde redhead! We were really happy to find out that Blonde Redhead was going to perform on national television. They gave a very cool performance on live television performing their title track 23 on Conan. From Left to right. Simone Pace, Kazu Makino, and Amedeo Pace. Wholy moley Simone rock’n cassette. Our […]

The cassette crew rolled down to the desert for an action packed weekend. Between the line up at coachella and the slew of pool parties that was going on during and after show… Coachella 2007 was nothing short of freck’n awesome. This years line up was simply amazing. Far too many to list.. Here are […]

Lots happened this Saturday…..Our trunk show to preview our Fall 2007 Collections, Han Cholo’s block party kicked off right after wrapped things up for our trunk show and then everybody headed around the corner over to Opening Cerimony’s L.A. launch party. Nice way to round out the weekend. 1) Riddem selecta Ben Cho playing the […]

A few weeks ago a lond time good friend of ours, Yuske told us about Yone’s show over at the Reed Space as well as Fafi’s show in N.Y. to with Le sport sac. (Yuske knows I am a huge fan of both Fafi’s and Yone’s work.) He also has been working with Parra of […]

Cinespace 3rd Anniversary The Horrors like to have fun.

Cinespace 3rd Anniversary We like Vietnam.

These guys are funny.

Rickey, Sky and Bart from 530 Media came by the studio last night before we headed over to check out Uffie and Feadz over at the Social. Uffie on the cover of bpm.

The whole Cassette gang went up to S.F. for our good friend Rickey Kim’s launch for Riottt.com. It was nice to fly up to S.F. for the weekend. It was cool seeing Rickey in his element, he’s always a good host. (Got us all back stage to all the stages…) Metric. Girl Talk. Girl Talk. […]

Coachella 2006. Depeche Mode